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Optimizing The Value of Your Subscriber Data
by Hewlett-Packard Company

Mobile network operators currently are not exploiting the full value of their most valuable asset—the information they hold about their subscribers. While mobile network operators may be sitting on a gold mine of subscriber data, they do not have the tools they need to exploit it. With subscriber data massively dispersed in hundreds of different silos, mobile network operators need to make the right technological investments and process improvements to release subscriber data and make i...
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