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Overview: Infor CRM Epiphany helps optimize customer relationships by integrating marketing, sales, and customer service with a 360-degree view to intelligently engage customers in multi-channel, closed-loop dialogues that nurture loyalty and improve results.
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Addressing the challenges of implementing a customer-centric strategy by Infor CRM
December 05, 2008 - The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints.
Cashing in on Customer Intelligence in the Financial Services Industry by Infor CRM
October 22, 2009 - In this 1to1 Executive Dialogue, Don Peppers and Steve Muran talk about the importance of customer retention, the need to integrate disparate sources of data, and the opportunity for financial institutions to rebuild customer trust as a means to competitive advantage.
Cross-Channel Campaign Management - Next Generation Multichannel Marketing by Infor CRM
March 02, 2009 - This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts.
Efficiency, Effectiveness and Customer Loyalty in the Insurance Contact Center by Infor CRM
July 22, 2009 - Read this paper to learn how important an efficient and effective contact center is and how Infor CRM Epiphany Contact Center enables carriers to create a highly efficient, customer-centric, multichannel contact center, providing a better customer service experience and increasing customer loyalty.
Focusing on High-Tech Manufacturers by Infor CRM
October 23, 2009 - This paper explores the idea that to effectively compete today and into the next generation, high-tech manufacturers must rethink their customer relationship management (CRM) strategies. Read on to learn the three strategies high-tech manufacturers must do if they want to be profitable tomorrow and in the years to come.
How to Maximize Revenue by Sending Targeted Promotions to Customers by Infor CRM
October 23, 2009 - This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.
Increase Profits and Customer Satisfaction in the Communications Industry by Infor CRM
December 05, 2008 - Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth.
Increase Your Returns Using Event-Based Marketing by Infor CRM
July 22, 2009 - Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite.
Infor CRM Epiphany For Consumer Products by Infor CRM
July 01, 2009 - Infor CRM Epiphany helps you make the most of customer interactions and improve your sales, marketing, and service operations in order to increase loyalty, enhance brand preference, and boost profitability.
Infor CRM Epiphany for Hospitality by Infor CRM
July 01, 2009 - Infor CRM Epiphany for Hospitality provides the integrated marketing, customer service, and analytics capabilities hotels, casinos, and other hospitality companies need to deliver exceptional service at every touch point.
Infor CRM Epiphany for Insurance by Infor CRM
July 01, 2009 - The market-leading Infor CRM Epiphany suite was designed with the needs of today's insurance companies in mind. It delivers what you need to execute a customer retention and growth strategy by delivering a single view of customer interactions across business.
Infor CRM Interaction Advisor by Infor CRM
July 22, 2009 - Watch this product demo to learn how Infor CRM Interaction Advisor will fuel organic growth by driving lifetime customer loyalty and increase value at every customer touch point without replacing any existing systems.
Infor Permission-based Marketing Campaigns by Infor CRM
July 22, 2009 - Watch this product demo to see how easy to use Infor CRM Epiphany is and how you can use it to gain customer insight and deliver messages that appeal to the specific needs of that customer. You will also learn all the benefits Infor CRM Epiphany has to offer.
Innovative Marketing Strategies for Individual and Personal Lines Insurers by Infor CRM
July 22, 2009 - In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability.
Making Interactions More Intelligent Across All Channels in the Retail Finance Industry by Infor CRM
July 22, 2009 - In this paper you will learn the best practices and the bottom-line benefits in multi-channel inbound marketing. Read on to learn more about multi-channel inbound marketing and how Infor CRM Epiphany Inbound Marketing for Retail Finance can help drive revenue out of each customer interaction.
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